![]() ![]() ![]() If you run a tech blog, it would make sense to update and republish any related posts every September. Interest in “iPhone specs” peaks every September when Apple launches a new iPhone. ![]() Publishing or republishing a list of the “10 Scariest Halloween Costumes for 20XX” each September/October makes perfect sense. Google Trends visualizes the relative search popularity of a keyword over time.įor example, if we look at the term “costumes” for the past five years, we see that popularity spikes every October.īut how is this useful for keyword research?įor starters, it can help you plan your content calendar. ![]()
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